Sales & Marketing - Pharmaceutical

Marketing & Communications

Lagos

Pivotal role in developing and executing marketing strategies to promote pharmaceutical products, increase brand awareness, and drive sales in a highly regulated and competitive market environment.

• Minimum Qualification: OND
• Experience Level: Entry level
• Experience Length: No Experience/Less than 1 year

• Marketing Strategy Development: Collaborate with cross-functional teams to develop comprehensive marketing strategies aligned with company objectives, market trends, and customer needs.
• Market Research and Analysis: Conduct market research to identify customer demographics, preferences, and trends. Analyze market data, competitor activities, and industry dynamics to inform marketing strategies and decision-making.
• Product Positioning and Brand Management: Develop and implement strategies to position pharmaceutical products effectively in the market. Manage brand identity, messaging, and communication channels to enhance brand recognition and differentiation.
• Marketing Campaigns and Promotions: Plan, execute, and evaluate marketing campaigns and promotional activities to increase product visibility and drive sales. Utilize various channels, including digital marketing, advertising, events, and educational programs, to reach target audiences.
• Collateral Development: Create marketing materials, including sales aids, brochures, websites, and presentations, to support sales efforts and educate customers about product features, benefits, and usage.
• Key Opinion Leader (KOL) Engagement: Identify, engage, and nurture relationships with key opinion leaders, healthcare professionals, and influencers to gain endorsements, insights, and advocacy for pharmaceutical products.

08 May, 2024