Brainstorm and develop ideas for creative marketing campaigns
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning, etc.)
Schedules appointments and meetings as necessary
Cold-calling prospects and answering questions from clients
Makes product knowledge readily available to self and others through various resources
Finds ways to sell products in the face of a down market
Researches client base to find new types of customers and sells to them accordingly
Creates a plan for gaining customers and then retaining them
Analyzes and create a plan for engaging the target market
Analyzes the competition to create a plan for engagement
Makes product appeal to the target market
Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV, referrals, etc.)
Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies
Undertake individual tasks of a marketing plan as assigned.