Marketing Manager

Marketing & Communications

Lagos

General Purpose To develop, establish and maintain marketing strategies to meet organizational objectives. Effective management of the marketing, advertising, and promotional activities of the organization.

• Minimum Qualification:Degree
• Experience Level:Mid level
• Experience Length:4 years

• Manage and coordinate all marketing, advertising, and promotional staff and activities
• Conduct market research to determine market requirements for existing and future products
• Analysis of customer research, current market conditions, and competitor information
• Develop and implement marketing plans and projects for new and existing products
• Expand and develop marketing platforms including social media platforms
• Manage the productivity of the marketing plans and projects
• Monitor, review, and report on all marketing activity and results
• Determine and manage the marketing budget
• Deliver marketing activity within an agreed budget
• Report on return on investment and key performance metrics
• Develop pricing strategy
• Create marketing presentations
• Liaise with media and advertising
• Collaborate with the sales function
• Monitor industry best practices

• Business or marketing-related degree or equivalent professional qualification
• Experience in all aspects of developing and managing marketing strategies
• Technical marketing skills
• Proven experience in customer and market research
• Relevant product and industry knowledge
• Digital marketing skills
• Experience with relevant software applications

20 Mar, 2023