Creative / Digital Marketer & Copy Writer at a Gaming Company
Category

Advertising/Digital Marketing/designing

Location

Lagos

Description

A reputable Gaming company is recruiting to fill the position below:

Job Title: Creative / Digital Marketer & Copy Writer

Location: Lekki, Lagos
Employment Type: Full Time

Job Description

  • Manage marketing campaigns, daily promotions and seasonal promotions from start to finish.
  • Create and implement strategies that inform the development of content, guidelines and campaigns.
  • Leading and contribution to improve the content strategy and development process.
  • Collaborate with account executives to obtain knowledge of customers requirements.
  • Develop marketing communications plan/strategy based on informed research.
  • Create effective content solutions across a variety of platforms including web, email, social media, blogs, print collateral and more.
  • Direct and motivate teams of art directors, illustrators, copywriters.
  • Plan and execute all digital marketing including SEO/SEM, marketing database, email, social media and display advertising campaigns.
  • Design, build and maintain our social media presence.
  • Research industry- related topics and identify gaps in our advertising messaging, identify trends and insights, optimize spend and performance based on insights,
  • Prepare and publish articles that describe our company and products.
  • Use SEO practices to optimize articles and increase brand visibility.
  • Brainstorm new and creative growth strategies.
  • Liaise with designers to enrich text with visual aids, like images and charts.
  • Shape language and tone used in sales emails, banners and brochures.
  • Measure and report performance of all digital marketing campaigns and assess against goals (ROI & KPIs), Create and oversee reports on content.
  • Ensure all content is up-to-date.

Qualification

  • Degree in Marketing, Communication, Journalism or related field
  • Prior experience in marketing and sports management
  • Excellent interpersonal & communication skills
  • Thorough knowledge of the sporting industry
  • Ability to use analytic software effectively
  • Social perceptiveness
  • Understanding pf potential market arenas for products
  • Critical Thinking
  • Negotiation
  • Organisational skills
  • Proven success in producing copy for advertising/marketing campaigns
  • Exceptional skill in social media writing, use of hashtags and relevant acronyms.
  • Proficiency with office software
  • Experience with SEO concepts and social media marketing
  • Creativity, adaptability and the ability to collaborate.
  • Comfortable working independently and under short deadlines
  • Excellent writing, editing and proof-reading skills with a diligent eye for details
  • Ability to think conceptually.

Method of Application

Interested and qualified candidates should send their CV to: recruitmentbycma@gmaildotcom using "Creative Digital Marketer" as the heading.

Deadline

07 May, 2021

Date Posted

22 Apr, 2021

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